FINALLY! THE BEST BEACH, LOUNGE CHAIRS & CUSHIONS THAT SAVE THE GIRLS! Designed by a woman for WOMEN!

Sun In Comfort Designs came from that Ah Ha moment when I no longer wanted to dig holes in the sand! With nothing to be found on the market to support my breast while laying in a prone position to tan my backside I became frustrated. 

Learn More

Sun In Comfort Ladies Hootie Hammock is ergonomically design for ladies to lay face down in comfort. With the patented breast cavity that expand and contract to accommodate varying size women while laying in a prone position.

Learn More

Sun In Comfort’s cozy cushions are great for your pre existing outdoor rattan or wicker furniture. Resist the squish while laying on your stomach to tan. You can flip this cushion over and it becomes a unisex cushion for men and women!

Learn More

S.I.C. Hootie Hammock is Designed by a Woman for Women! 

Sun In Comfort is Ergonomically designed for ladies to lay face down while sun tanning or relaxing by the pool, beach, backyard in comfort! With our Patented Breast cavity area that expands and contracts to accommodate and support varying sizes. We are the Original Patented Designer of the expandable breast area design. Sun In Comfort is certified through the State of Florida as a Supplier Diversity (OSD)

FEATURED Beach Accessories

SUN IN COMFORT BEGAN WITH ME DIGGING HOLES IN THE SAND.

WINTER PARK, Fla. (WOFL FOX 35 ORLANDO) – Beth Griffin thinks she’s invented the perfect beach chair for women, which will soon be sold by a major retail chain.

The Winter Park entrepreneur — who is also a mother and a grandmother — started her business in her home about 10 years ago. She had gotten tired of uncomfortable beach chairs.

“I just realized: I’m a big-busted girl. I can’t lay down on my stomach too well!,” Grifffin said with a laugh. 

Play News Clip

Hootie Hammock Soleil lounger

our newest addition to the collection of unique outdoor furniture designed by a Woman for Women! 

Learn More about the Soleil Lounger

Latest News

Cushion Design

Learn More

Innovative Cushion Design

Learn More

Material for Cushion Design

Learn More

Our Team for Sun In Comfort

Beth Griffin- Founder, President & CEO

Over 40 years Entrepreneurial Ventures

Deron Johnson- Founder, CMO

Over 30 years Sales, Distribution, Marketing Mgmt

Alan Sun In Comfort

Alan Shafer- Chief Revenue Officer

IBM Corp 28 years, Entrepreneurial Startups 18yrs 

Robert Begley- Chief Financial Officer Sun In Comfort

Robert Begley- Chief Financial Officer

Retail Store Chain Chairman 30 years, Mgmt Services

Testimonials WE LOVE Sun In Comfort PRODUCTS

Its about time to see a Woman design a beach chair line for women. I have a beach lounger, But its not comfortable to lay face done on I need comfort for my Tata's. And I cant wait to get my Hootie Hammock beach lounger. 

Jennifer

I love the Hootie Hammock Sand Chair. I spoke with Beth at the Fort Lauderdale International Boat Show. I pre ordered mine cant wait to use it.

Christina

I met the owner of this company at a boat show in Florida. When I saw that a Woman designed a beach chair just for me! I feel in love and didn't want to get up from laying on the Sand Chair design. I Pre-Ordered mine on the spot and cant to get it.  

Rebecca

I Pre-Ordered my beach chair at a women's event in Orlando. When the owner was doing a demo & let me lay on the lounger. I new it was for me. This is the best concept beach chair design for women I ever ever seen. 

Susan

Beth thank you for making a beach chair that makes since. I mean there are all this regular standard beach chairs on the market and know we can have a chair just for women's comfort. Just for that I pre-ordered mine at the event.

Amber

When you explained why you came up with this design at the women's event & said you got tired digging holes. I got it & I was sold! I have gone through the same thing. I'm so glade we meet. Cant wait to get both of my chairs.

Elizabeth

I spoke with you at the women's conference expo. And when you showed me your beach chair lounger I feel in love. What can you say built for women its for me. I love the beach and love to tan my back side now I can lay in comfort. Cant wait to get mine. I love to support woman owned businesses. Thank you Beth.

Staci

Ok, have to say Shark Tank & I cant wait to get my Soleil Lounger & Hootie Hammock Ladies Deluxe Sand Chair. What great names & great concepts for the ladies! Was great to meet you Beth. See you in Maimi International Boat Show.

Kymberly

Beth this is the best idea yet! After hearing you talk at the women's event and showing how your beach chair works I had to place my order early. I cant wait to get my sand chair. Like some of the other ladies said I love to support women owned business thats why I placed my order at the event. 

Michelle